WooCommerce Customer Tracking | Record User Activities

What is WooCommerce Customer Tracking?

WooCommerce Customer Tracking is a WordPress activity log plugin for WooCommerce. It records the actions logged-in customers take in your store: page views, product searches, cart additions, and coupon use. You can then email those customers from the activity list.

What an activity log gives you that analytics does not

Analytics tells you that 400 people viewed a product and 12 bought it. It will not tell you which 388 did not, and it gives you no way to contact them.

An activity log is per-customer. Every entry is tied to a named account, so the log doubles as a follow-up list. A customer who searched for an item, opened it, and added it to the cart yesterday beats your whole subscriber list as an email target.

What gets recorded

• Pages loaded across the store.
• Product searches.
• Products added to the cart.
• Coupon applications.

Any of these can be excluded from tracking if you do not want them logged.

Following up from the log

Select customers from the activities list and send them an email without leaving the screen. The message uses the WooCommerce email template system, so it carries your store branding and matches your other notifications.

This is the point of the plugin. Recording behaviour is only useful if acting on it is one click away.

Exclusions you control

• Activities: stop specific action types from being recorded.
• User roles: keep administrators, shop managers, and other staff roles out of the log.
• Individual users: exclude named accounts, such as your own test customer.

Who this plugin is for

Stores with a registered customer base and repeat purchasing, where knowing what an individual browsed is worth more than aggregate traffic. It suits B2B stores, membership sites, and any catalogue where a considered purchase takes several visits.

Setting up the WooCommerce activity log

Configuration

Activate license

Enter your purchase code and email to activate the license before use.

Enable customer tracking

Turn activity recording on or off across the store.

Exclude activities from tracking

Choose which action types are not recorded. Turn off anything that adds volume without telling you something useful.

Exclude user roles from tracking

Keep administrators, shop managers, and other staff roles out of the log so it holds customer behaviour only.

Exclude users from tracking

Exclude named accounts, such as your own test customer.

WooCommerce email template

The marketing emails you send from the activity list use the WooCommerce email template system, so they carry your store header, footer, and colours.

Activities: what customers did in your store

The activities screen lists what logged-in customers have done, tied to the account that did it. Recorded actions include loading a page, searching for a product, adding a product to the cart, and applying a coupon.

Select customers from this list and email them without leaving the screen. That is the point of the log. Someone who searched for an item, opened it, and added it to the cart yesterday is a far better target than your whole list.

Email notification

The customer receives the marketing email shown below.

Why an activity log beats aggregate analytics

Analytics tells you 400 people viewed a product and 12 bought it. It will not name the 388 who did not, and gives you no way to reach them.

An activity log is per-customer, so it doubles as a follow-up list. Every entry has a name and an email address attached, which turns recorded interest into something you can act on the same day.

Frequently Asked Questions (FAQs)

Q1. What customer activities does this plugin log?

Page loads, product searches, products added to the cart, and coupon applications, all tied to the customer account that performed them.

Q2. Does it track visitors who are not logged in?

No. It records activity for logged-in customers, which is what makes each entry attributable to a named account.

Q3. Can I keep my own staff out of the log?

Yes. Exclude specific user roles, such as administrator or shop manager, and exclude individual users by name.

Q4. Can I email customers from the activity list?

Yes. Select customers from the activities screen and send a marketing email straight from there.

Q5. Do those emails match my store branding?

Yes. They use the WooCommerce email template system, so they carry the same header, footer, and colours as your order emails.

Q6. Can I stop certain activity types from being recorded?

Yes. Any tracked activity type can be excluded from the configuration screen.